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| Logo Hyatt Hotels & Resorts |
Hyatt Hotels &
Resorts
Social Media Study –
Experience
Author – Komaljit kaur
Hyatt
give a proper place to every social medium so that customers can get
information from all of them. They use Facebook, Twitter, YouTube and Pinterest
to provide proper up to date information and the current activities.
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| Social Media Links Homepage |
Facebook
is used by them as a medium to provide information about their new ideas and
dinning dishes. They post daily, sometimes two times in a day. They are
regularly in touch with the audience and keep them updated. More than 300
hundred thousand people have joined their page on Facebook.
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| Facebook Links Haytt Hotels & Resorts Facebook Page |
They are
using Twitter to interact with their audience to give a sense of going on
projects and activities. They are posting hourly and daily about current activities.
There are 55.3K followers and 13.6K tweets on Twitter.
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| Twitter Followers Hyatt Hotels & Resorts Twitter Page |
They are
active on YouTube also but not as that active as that on other channels. They
post new videos to give actual experience to their customers monthly. There are
7,539 subscribers on YouTube which is a good number. YouTube is much more apt
medium because it can show in real about the new innovations along with the
kind of hospitality.
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| YouTube Followers Hyatt Hotels & Resorts |
Pinterest
shows 2.8K pins by Hyatt. With 54 boards and 2.8K followers, they are making
pace with the social media so that they can give as much information about
their creative plans and different service.
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| Pinterest Followers Hyatt Hotels & Resorts |
They are
more active and attentive on Facebook because they reply to the comments. They
post about new experiences and share with their current and prospective
customers.
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| Facebook Interaction with comments Hyatt Hotels & Resorts |
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